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Cleverclip
6 Min read

Explainer Video Benefits: Why You Should Embrace Explainer Videos Too

Explainer videos have become indispensable in today's digital world. They are a crucial tool for effectively and clearly explaining complex content. Explainer videos offer you the ability to convey complicated information in a simple and engaging manner, making them an essential part of many companies' marketing strategies. Whether in technology, healthcare, education, or retail – explainer videos provide a versatile solution for presenting information and reaching target audiences.

Cleverclip
2 Min read

Team Retreat – Every Year Again

It’s been another month since the Swiss Cleverclip group travelled together from Barcelona back to Switzerland. Our other dear colleagues have made their way back home – to Costa Rica, Germany, Bosnia or Russia, for example. And there we are with the first reason for our team retreats – the geographical distance. Reunion brings joy […]

Digital Learning
2 Min read

Digital Learning – The Future Of Learning Is Here

Digital Learning is booming. Whether as private further training or as part of employee development in companies. But what is the attraction of digital learning? Why does it work so well and what are the possibilities? The Success Factors of Digital Learning The advantages are quickly clarified: for many of us, learning independently of time […]

Digital Learning
2 Min read

Pitch Deck – What, How And Why You Need One

In order for start-ups to leave a lasting impression on investors, potential customers or partners, they need a presentation about their company that is truly convincing. The product or service, problems and associated solutions, but also the team behind the company, for example, are described briefly and concisely – in a pitch deck. The goal? […]

Cleverclip
2 Min read

Data Protection Act – An Overview

On 25 May 2018, the new Basic Data Protection Regulation (DSGVO) for Europe entered into force. We at Cleverclip also had to react to it. But what exactly is it all about? Who is affected? And what does this change? Find out more in this blog. Digitalization brings with it many changes and countless opportunities. […]

Explainer Video
2 Min read

How Instagram Videos Can Help Your Marketing Strategy

Instagram is a trend – and if you want to get your business off to a good start, you have to follow suit. But how do you get the most out of your social network? What works best and where are the traps? In this blog, you’ll learn how to use your Instagram videos to […]

Digital Learning
2 Min read

Whiteboard Animation for Winners

A Scribble-style explanatory video – a whiteboard animation – is the perfect way to explain a fact, a process, a product or a service in a friendly, visually appealing and understandable way. It is not for nothing that whiteboard animation is our proven classic. But even with the best method you can lose if you […]

Interactive Content
3 Min read

The Future of Storytelling is Interactive

Storytelling and interaction have belonged to mankind since time immemorial just like the X belongs to the Y. It all began when people were still telling each other stories about the fire – followed by personal exchange and cheering at sports events or in the theatre. But then, with the advent of new media, the […]

Digital Learning
2 Min read

How to Decide For The Right Explainer Video – When The Devil Wears… Second-Hand

Choosing the right outfit is sometimes quite nerve-racking. The line between over- and underdressed can be pretty thin. Choosing the right explanation video is no less complicated. That’s why I explain to you in this blog when less is more and when it can be done with Klunkern. The little black one – the whiteboard […]

Meetings
2 Min read

Presentation Design – How to Convince Your Audience

The word presentation makes many of us shudder rather than listen to tension. Rightly so, when we think of boring PowerPoint slides without any visual design claim. Far too many words, far too many slides, far too little design, far too little story. Presentation? Yes. Presentation design? No. Focus: End Users Presentations are a powerful tool […]

Digital Learning
2 Min read

Graphic Recording vs. Graphic Facilitation

When Michel was recently invited for an event, he experienced a little surprise. Because what the client wanted and what he had commissioned were two different things. But Michael’s surprised reaction was only short-lived, because this confusion happens again and again. In this blog, I’ll explain the difference between Graphic Recording and Graphic Facilitation so […]

Cleverclip
1 Min read

Holacracy – Great Hope or Mere Hype? [Infographic]

Holacracy is the brainchild of the American Brian Robertson. Basically, it is the exact opposite of a hierarchical model in which power is divided between self-organized groups. This infographics shows the most important lessons we have learned from Cleverclip through Holacracy. What is Holacracy anyway? Basically, it is the exact opposite of a hierarchical model. […]

Digital Learning
3 Min read

Social Media Videos Like From a Fairy Tale

The Internet is flooded with videos. Whether in your private Facebook and Instagram feed or on the professional Xing and LinkedIn pages. It seems that social media videos have become THE medium to present their messages. You shouldn’t miss this trend either. With 5 simple tips, we’ll show you how to make your videos a […]

Cleverclip
2 Min read

Microlearning: Getting High on Content Canapés

If you want to prepare a Boeuf Bourguignon today, don’t look in Grandma’s old cookbook but simply surf the Internet and watch a video. If you need the long-forgotten Excel formulas for your new job, you’d rather go to YouTube for help than the program’s Help Center. Many companies even only carry out their onboarding […]

Digital Learning
1 Min read

The Persona – What Is There To Know [Infographic]

The persona is the prototype of the target group – so that we always know exactly who our end product has to work for. You can find out which factors have to be considered in this info graphic. For more design inputs, great projects and Cleverclip in general, you can download our newsletter.

Digital Learning
3 Min read

The Snooze Button – Or The Enemy Of Productivity

Who doesn’t know it. The alarm clock rings and all you want to do is sleep a little further. Only five minutes left. Hello oh so beloved Snooze Button. That these few moments of additional sleep don’t really help us and on the contrary only make us more tired, can be explained as follows: The […]

Kopf und Post-it Zettel
Explainer Video
3 Min read

The Empathy Map – And How It Works Exactly

This month I present the tool “Empathy Map” by Dave Grey. A tool that helps you gain a better understanding of a person or a group of people. For us at Cleverclip, the be-all and end-all is the target group, the end user. Whether for explanatory videos, infographics or presentations, the first thing we do […]

Digital Learning
2 Min read

How to Make Effective Meeting Notes (How We Do It At Least…)

Meetings are usually unproductive but sometimes indispensable. That’s why at Cleverclip we are constantly striving to get the most out of our meetings. Below I explain how we prepare for meetings and create effective meeting notes. Informations vs. To-Dos Each meeting agenda item is either a) information or b) a to-do: a) Information: Information is […]

Digital Learning
4 Min read

Business Model Canvas – A Tool to Visualize Your Business

This month I would like to introduce the tool Business Model Canvas. The BMC is a Lean Startup Tool developed by Alexander Osterwalder, which consists of a Canvas with nine free columns. It deals with the different topics concerning customers, offer, infrastructure and finances. It is an easily accessible, user-friendly template that is filled out […]

Cleverclip
4 Min read

Holacracy – What is it and what are our experiences with it?

Have you heard of Holacracy? Some say it’s the new great hope in organizational management. Others say it’s just hype. No matter which side you’re on – or even if you’ve never heard of it – you can learn something from it. At least we at Cleverclip have learned a lot from it. But one […]

Digital Learning
3 Min read

19 Video Editing Tools – Our List Of Favourites

Who doesn’t know it, you have a great video and want to edit it quickly and easily online, be it privately or professionally. It’s good to have a video editor at hand. You don’t always need expensive professional software, you can also achieve a lot with online video editing tools. That’s why we thought we’d […]

Cleverclip
2 Min read

What the Bauhaus Teaches Us

Time for a little general education. When I write here about Bauhaus, I don’t mean Obi and Co, but the school that was founded by Walter Gropius at the beginning of the 19th century. Many of the design principles and products that emerged from this institution are still highly topical today and influence the design […]

Kreativ mit farbigen Malpinseln
Cleverclip
3 Min read

How To Be Creative. Can Everyone be Creative?

The leaf is white. The first line is started a thousand times, deleted, started again and deleted again… until it finally stops as it is. The fingers now type faster and the sheet fills up. The white is displaced. But why suddenly? Where was the point at which it started? Where does it actually come […]

Digital Learning
2 Min read

Why To Use An Explainer Video?

In order to get an idea of the problems that an explanation video can solve, I have created a hit list of the reasons for an explanation video for you. Why do customers contact us the most? Dry Theory A team has spent more time dealing with a plan or theory, a new business strategy […]

Cleverclip
4 Min read

Journey Mapping – what, how and when to use a Journey Map

In the following blog we take a closer look at the Journey Mapping and show you how, when and where it can best be used. Over the next few months we’d like to introduce some of the design-oriented tools we use at Cleverclip for both customer and internal projects. We welcome your experiences, questions and […]

Cleverclip
2 Min read

Why We Have No Vendors at Cleverclip

Who doesn’t know him, the salesman, who always calls at the most inopportune moments and is difficult to get rid of. Sooner or later everyone has this experience – whether privately or at work. Last week, however, I had a very good experience with an insurance agent. Actually – per cliché – the worst kind. […]

Cleverclip
2 Min read

Cleverclip – How It All Began

Storytelling is our business. We tell complicated things with crisp stories and appropriate visual support – making them a little easier. So, let’s tell you a story. The story of how it all started with Cleverclip. The Cleverclip team looked into the eyes of the evil world-complicated makers with a laugh. Breathing heavily, they decided […]

Digital Learning
5 Min read

Graphic Recordings for for unforgettable occasions

You always wanted to surprise your audience with a unique presentation? Do you want to lead a workshop that your participants won’t forget in a hurry? Or do you want to make the company anniversary the highlight of the year? Then we have the idea for you: Live drawing! With so-called Graphic Recordings you offer […]

Cleverclip
3 Min read

My first 34 days, 3 hours and 12 minutes at Cleverclip

Who am I, you wonder? I’m Imke and as a Consultant/Project Manager I’ve been part of the Cleverclip team for almost a month – nice to meet you! How did I end up with Cleverclip? Over many detours. After studying in my home country Belgium, I worked for a number of well-known consulting firms, for […]