Scribble Video

Scribble Video, an easy and immediately comprehensible way to explain complex information.

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From young startups to established corporations, everyone can use a Scribble Video

What is a Scribble Video?

Live graphics and negative space are the core aspects of this animation. Black drawings on a white background usually predominate, whereas individual colour accents can be added. A real footage hand appears analogously to the drawn elements, being modified to the storyline.

Content focus

Content focus

The plain design helps to summarize even complex topics in a simplified way and to focus on the actual message.
Hand drawn

Hand drawn

Graphics are drawn in real-time taking the viewer on a visual journey.
Minimalist artwork

Minimalist artwork

According to the motto "less is more", its minimalist style raises curiosity and yet cuts the narrative down to its essentials.

Scribble Video Example

Your message. Your story. Your choice of Design. We work together to make it happen and create incredible Scribble Explainer Videos.

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"The video professionally narrated and produced by Cleverclip explains our complex software in only 90 seconds. The cooperation was pleasant, uncomplicated and, thanks to a convincing process, always comprehensible".

Reto Vogt

Head of Content

"The video professionally narrated and produced by Cleverclip explains our complex software in only 90 seconds. The cooperation was pleasant, uncomplicated and thanks to a convincing process always comprehensible".

Verena Jucker

Head of Communications

How can we work together to create your Scribble Explainer Video?

We offer a smooth process, from analyzing the specific objectives and target audience, creating various approaches and drafts to the production of the actual Scribble video.

OBJECTIVES

OBJECTIVES

Always keeping an eye on the ROI, we define additional goals and performance tracking criteria together with you.
DISCOVERY

DISCOVERY

A precise target group analysis is the key to achieving the best possible added value. For this purpose, we develop a buyer persona that enables us to understand the needs of the specific audience.
CREATIVITY

CREATIVITY

Our creative minds work together to find the optimum ideas. Nothing is impossible. We accept every challenge.
PROPOSAL

PROPOSAL

We offer a smooth process, from analyzing the specific objectives and target audience, creating various approaches and drafts to the production of the actual Scribble Video.
HANDSHAKE

HANDSHAKE

Your feedback is our top priority and we do our best to implement all your wishes and suggestions.
PRODUCTION

PRODUCTION

As soon as all participants agree, the Scribble Video is ready for production and fine tuning.

“Reading is declining. Even after the introduction of audio books, which were intended to make it easier to absorb information and improve the reading culture, studies have shown that people read less in recent years than they used to.

With this decline, the need to disseminate information has not decreased. Product information and services still need to be communicated from companies to customers.

However, increasing mechanization means that companies must look for more innovative ways to disseminate information quickly and in an interesting way.

Explanatory videos have been developed for this purpose. Because with the help of videos, brands can convey the same information to their audience, only much more compact and vividly”.

Rahel

Managing Director

“The creation of an explanatory video is a project in itself.

You need different ideas, scripts, characters, storyboards, prototypes, animations, voiceovers, subtitles and unique background music. If you don’t have the right resources in-house, it will become a real juggling act, with many complete strangers working on it.

We believe that the creation of an explanatory video should not be a burden, but rather the exact opposite: a recurring decision to convey content!

Therefore, working with the right partner can be crucial when it comes to using resources and budget wisely”.

Janine

Project Manager