eLearning Videos
An eLearning video has a clear educational purpose. We’re big fans of video-based eLearning. Why? Because it enables a lasting learning experience through a multisensory approach.
Some inspring eLearning videos
Explaing Baloise employees the IT guidelines
An animated film for Bernese health
A web video for the pilots of Austrian Airlines
Is an eLearning video worth it?
eLearning videos are the clear winners compared to traditional learning formats. The multi-sensory approach through moving images and sound design makes content easier to process and store in long-term memory. Here are some top reasons that show why an eLearning video pays off:
- Wraps complex and dry topics in visual storytelling
- Allows consistent onboarding of new employees
- Simplifies internal processes, especially for remote based companies
- Reinforces the learning effect through an interactive format
How do we create explainer videos?
Every project starts with a creative workshop: Together we analyze your topic and target group.
In the next step, our creative team brainstorms suitable concepts and styles. Once you have decided on a proposal, our designers and copywriters create a prototype. We adapt it to your feedback and then move on to the user testing: We test the prototype on individuals from your target group.
The user testing went well? Perfect! Let’s start with the production. We draw, animate, and compose – we bring your topic to life.
Are you happy with the result? If so, we finalize the product and hand you over the key to an easier world. Voilà.
Every project starts with a creative workshop: Together we analyze your topic and target group.
1. Workshop
2. Prototype + User Testing
In the next step, our creative team brainstorms suitable concepts and styles. Once you have decided on a proposal, our designers and copywriters create a prototype. We adapt it to your feedback and then move on to the user testing: We test the prototype on individuals from your target group.
The user testing went well? Perfect! Let’s start with the production. We draw, animate, and compose – we bring your topic to life.
Are you happy with the result? If so, we finalize the product and hand you over the key to an easier world. Voilà.
3. Production
4. Final Product
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1. Workshop
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2. Prototype + User Testing
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3. Production
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4. Final Product
Not all eLearning videos are the same
eLearning videos offer a wide creative scope. We will find the right style for your needs.
Digital
From abstract motion design to expressive character animation and customized elements, this style offers a wide range of digitally drawn and animated options.
Scribble
The classic among explainer videos. Hand-drawn graphics in line with the spoken text maximize the learning effect.
Combi
As the name also indicates, this type combines different styles. Live-action with additional animations adds more depth to the story and emphasizes individual aspects even more effectively.
Didn’t find the right thing yet?
Discover other video formats:
FAQ about eLearning videos
1. How can you create an eLearning video?
There is a rough division in creating e-learning videos: internal or external. If you want to create an e-learning video yourself, then we can recommend the following online tools:
- Biteable
- Vyond
- Powtoon
- Animaker
With these tools, you can cut, animate, soundtrack, and finish your video without a design team. You don’t need any special previous experience either – and the best way is still learning by doing! External If you’re looking for external support for your e-learning video, then you can either look for freelancers or an agency. If you don’t have that much budget available, then you should hire freelancers. Freelancers are not tied to any company, so they are very flexible. They also bring a wide range of skills. So, depending on the freelancer, you may need less or more for your e-learning video. So when hiring, you need to make sure you actually have someone for every step – from script to sound design. Agencies will take care of the entire production of your e-learning video – all you need to do is answer questions so that the agency gets all the information they need. An agency is certainly not one of the cheapest options, but it delivers top-notch quality and packages your subject matter in the best possible way to trigger the greatest possible learning effect.
2. How long should an eLearning video be?
The length of an eLearning video depends on the amount of content. Nevertheless, from our experience, we can say that videos over 5 minutes lose their effect. Therefore, we recommend working with shorter videos broken down into lessons or phases, the scope will look clearer to users.
3. What makes a good e-learning video?
The first question to ask is whether you’re not looking for an interactive solution. With an interactive video, you grab the viewer’s attention and engage them. Whether you want an interactive solution or not, the factors for a successful e-learning video remain the same:
- Know your target audience well: With e-learning videos, it’s very important to know your target audience intimately in order to find the right wording and design.
- Place the content visually: We absorb visual elements 60,000 times faster than plain text. In addition, we absorb 10 times more when watching videos than when reading text.
- Wrap your subject matter in a story: Don’t worry, you don’t have to reach Lord of the Rings levels. Storytelling helps you make dry topics, in particular, exciting.
4. When should you use an e-learning video?
E-learning videos can be incorporated into any existing format and therefore offer a great deal of freedom in their application. Possible application purposes are:
- Mobile learning: Smartphones are here to stay, so use this platform for your e-learning video.
- Onboarding: Give a new employee all the important information in a unique variant.
- Process optimization Optimize your processes, and your employees’ processes will also be affected. Explain the innovations to them in an engaging way.
- Training: Present the subject matter of the training in an attractive way so that participants can recall the content.
5. What is an e-learning video?
An eLearning video is used to explain a topic to viewers in an understandable and detailed way. This allows part of the learning process to be completely digital and engaging.
With eLearning videos, you get:
- Attentive viewers
- higher learning effects
- Engaging delivery of information
- Social media engagement
