Explainer Videos for Media Providers | Storytelling by Cleverclip

Communication within the Media provider industry has changed.

The world of media is big. Very big. Being visually appealing is absolutely crucial, high-quality content is indispensable.Explainer videos are extremely powerful tools which will deliver a competitive edge in any media company. They inform, clarify, to build trust and entertain. Let’s shed some light on the media jungle.

Media provider organizations of all sorts can do better. Cleverclip helps Media provider companies to explain complex topics such as introducing a new digital newspaper platform, presenting a new a digital subscription based service, explaining the difference between great journalism and clickbaiting, and many others. Whether you are looking to improve your engagement with an external or internal audience, solutions such as Explainer Videos, Infographics, Interactive Content or Graphic Recordings can really help your Media provider businesse to communicate better.

Stand out from the crowd

Media companies can use explainer videos to inform the audience with narrative and appealing graphics about the product and its benefits, thus creating trust and transparency in the saturated media market.

Staff Training

The media industry is a fast-changing industry in which every company has to be constantly up to date with the latest trends. Explainer videos can help employees understanding new concepts, such as modern communication tools, specific media software and the importance of influencer marketing.

Increase Online Engagement

What's more exciting: an essay of 2000 words or an interactive clip that uses entertaining characters to deliver a message? Well, the answer is quite obvious. Using explainer videos on social media platforms is therefore very effective for increasing engagement, either through commenting, liking or sharing. Social media users love animated videos.

Working the Ranks

Did you know, that mixing up different media such as videos instead of pictures on the respective platforms contributes to the improvement of the algorithm? Did you also know that search engines generally rank websites with video content higher? The use of explainer videos is therefore indirectly an extremely powerful tool to not only convey the brand message in a targeted way, but also to support growth on social networks.

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