Digital Learning

E-learning platforms are more in demand than ever. As an e-learning agency, we want to present you the best e-learning platforms in this blog article. We paid special attention to e-learning platforms for businesses, so you can get something concrete right away. We won’t go into further detail about e-learning in general and e-learning videos […]

E-learning has become a buzzword in companies. In the context of courses or further training, one hears again and again about the advantages of online media. There are also many training courses that are based on e-learning. With this article, we want to offer you a definition of e-learning and provide in-depth insights into various […]

The market is changing, internal processes are changing, technology is changing. Under these conditions, it is becoming increasingly important to train employees quickly and efficiently and to adapt them to the new circumstances. For this reason, more and more companies are turning to digital learning for training and development programs. The Corona pandemic has strengthened […]

A WhatsApp message here. A short tweet there. In between, you send an e-mail or voice message. It’s no longer a secret that the way we communicate has changed over the recent years and decades. What happens in our private lives also applies to the communication within the company. The digitalization of internal communication. The […]

Interactive Content and its power in marketing  Static content is not very persuasive anymore – that’s what most of us already know.  Since your target group is not really engaging with static content, it drives only little success. Or even none?  We need content that encourages users to interact. Content that stands out from the […]

Communication models- How can they be used to improve corporate communication? The majority of us may assume what a communication model is, as its name already reveals it: It is a model that describes communication in such a way that an optimization can be carried out on the basis of the model. In order to […]

You always wanted to surprise your audience with a unique presentation? Do you want to lead a workshop that your participants won’t forget in a hurry? Or do you want to make the company anniversary the highlight of the year? Then we have the idea for you: Live drawing! With so-called Graphic Recordings you offer […]

Making an explanatory video yourself is not witchcraft. What you need is some time, leisure and the right tools. Here are a few tips to make your explanatory film a complete success. 1. Look at your object Before you start writing a speech text wildly, you should give it some thought. First, about the audience […]

Social learning is about learning together – through social interaction. This leads to an active learning process with interacting learners. And that ultimately means that the knowledge remains for a long time to come. Social learning can take the form of coaching, but it can also involve exchanges in communities. And yes, social media naturally […]

E-learning is in vogue. We want to be able to learn regardless of time and place and exactly according to individual needs. With e-learning this can be achieved and the users learn how, when and where it is exactly right for them. Interactive learning formats are fun. And what could be better than not having […]

Gamified Learning awakens curiosity and makes you want to learn. But healthy ambition and the desire to achieve better results also motivate us to continue. Gamified Learning is a modern and future-oriented e-learning tool with which content can be easily communicated – for fun, efficiency and success. Instead of a round of Candy Crush, course […]

Sketch notes are a way to quickly and easily capture content visually. And right at the beginning: You don’t need to be able to draw. Think of sketch notes as tools, not art! The combination of text and image helps you remember different content better. And all sorts of things: Recipes, holiday memories, maybe even […]

Have you always wanted to learn origami? Or you want to play your favorite song on the ukulele? How about a new language – maybe Japanese? Or would you like to be able to edit your holiday photos to perfection? Nowadays you can learn just about anything without leaving your living room. Video platforms like […]

It’s been another month since the Swiss Cleverclip group travelled together from Barcelona back to Switzerland. Our other dear colleagues have made their way back home – to Costa Rica, Germany, Bosnia or Russia, for example. And there we are with the first reason for our team retreats – the geographical distance. Reunion brings joy […]

On 25 May 2018, the new Basic Data Protection Regulation (DSGVO) for Europe entered into force. We at Cleverclip also had to react to it. But what exactly is it all about? Who is affected? And what does this change? Find out more in this blog. Digitalization brings with it many changes and countless opportunities. […]

A Scribble-style explanatory video – a whiteboard animation – is the perfect way to explain a fact, a process, a product or a service in a friendly, visually appealing and understandable way. It is not for nothing that whiteboard animation is our proven classic. But even with the best method you can lose if you […]

The first five seconds of a video or the first sentence of a text decide whether or not we follow up a post. Very few posts get us to devote our attention to them – instead of just scrolling on. So I asked myself: How do I break the curse of scrolling with my mail? […]

When Michel was recently invited for an event, he experienced a little surprise. Because what the client wanted and what he had commissioned were two different things. But Michael’s surprised reaction was only short-lived, because this confusion happens again and again. In this blog, I’ll explain the difference between Graphic Recording and Graphic Facilitation so […]

The Internet is flooded with videos. Whether in your private Facebook and Instagram feed or on the professional Xing and LinkedIn pages. It seems that social media videos have become THE medium to present their messages. You shouldn’t miss this trend either. With 5 simple tips, we’ll show you how to make your videos a […]

If you want to prepare a Boeuf Bourguignon today, don’t look in Grandma’s old cookbook but simply surf the Internet and watch a video. If you need the long-forgotten Excel formulas for your new job, you’d rather go to YouTube for help than the program’s Help Center. Many companies even only carry out their onboarding […]

Who doesn’t know it. The alarm clock rings and all you want to do is sleep a little further. Only five minutes left. Hello oh so beloved Snooze Button. That these few moments of additional sleep don’t really help us and on the contrary only make us more tired, can be explained as follows: The […]

Meetings are usually unproductive but sometimes indispensable. That’s why at Cleverclip we are constantly striving to get the most out of our meetings. Below I explain how we prepare for meetings and create effective meeting notes. Informations vs. To-Dos Each meeting agenda item is either a) information or b) a to-do: a) Information: Information is […]

Have you heard of Holacracy? Some say it’s the new great hope in organizational management. Others say it’s just hype. No matter which side you’re on – or even if you’ve never heard of it – you can learn something from it. At least we at Cleverclip have learned a lot from it. But one […]

Who doesn’t know it, you have a great video and want to edit it quickly and easily online, be it privately or professionally. It’s good to have a video editor at hand. You don’t always need expensive professional software, you can also achieve a lot with online video editing tools. That’s why we thought we’d […]

In order to get an idea of the problems that an explanation video can solve, I have created a hit list of the reasons for an explanation video for you. Why do customers contact us the most? Dry Theory A team has spent more time dealing with a plan or theory, a new business strategy […]

Who doesn’t know him, the salesman, who always calls at the most inopportune moments and is difficult to get rid of. Sooner or later everyone has this experience – whether privately or at work. Last week, however, I had a very good experience with an insurance agent. Actually – per cliché – the worst kind. […]

Newsletters are often underestimated and with this valuable format we don’t invest enough time or the right amount of effort that we should. If done right, your newsletter can be your strongest communication tool and your best tool for building and expanding your community. Any other app or social network where your community talks to […]

Newsletters offer a great way to interact with your customers. Not only do you reach many customers, you also build and expand your community. So how can you increase the opening rate and get more out of your newsletter? In contrast to many other marketing tools, a newsletter is free of charge and can be […]

If you want to dive into the high seas, you should know what wind strength makes it dangerous. The Beaufort scale is the most widespread system for describing wind speeds and was named after Francis Beaufort. He relied on Alexander Dalrymple’s 1795 scale, which he improved to his knowledge. The Beaufort scale has been known […]

We explained in one of our last blogs why we always start our projects with an intensive workshop. Before we devote ourselves in the least to the actual product or the service to be explained, we take care of the target group. More precisely, the persona. Because: A film for 5th graders will differ considerably […]

The number three has always been considered a sacred number, the annual and life cycle has been seen as a triad in many cultures, and in fairy tales it is a recurring symbol. Aristotle had also recognized the magic of the three – his rhetorical triangle teaches us the ideal structure of stories, speeches and […]

As described in our blog article, we start each customer project with a workshop in which we sit down with the customer. You can read why we do this here. But we don’t only hold meetings when we start projects with customers, we also have to sit down together at a table for internal projects […]

sAlu, cardboard walls, system buildings and poorly fitting off-the-shelf suits between two boring roll-ups. The creative spot of colour is a pixelated logo printed on a grey carpet. Well, what does that remind you of? That’s right, your last visit to the fair. I spontaneously think of only a few things that are more boring […]

Muda comes from Japanese and literally translates as “change for better”. This Japanese management approach aims to constantly optimize all operations and processes of a company. It encompasses all areas of an organization – from assembly line workers to carpets, everyone is encouraged to think for themselves. The aim is to minimise the so-called “muda” […]

Make your own DIY explainer video Have you finally decided to integrate an explainer video into your content strategy and are now faced with the big question if and how you can create it by yourself? Then you are at the right place!Nowadays, you shouldn’t miss out on an explainer video. But especially for small […]

Sure: The audio track is very important for every video. It is it that gives the film that certain something. Thanks to it, you can understand what is said in the video. And as a viewer you can put yourself more into the action. Besides, the film experience becomes something tangible when you are fully […]

Same rut every day. The same way. The same people. The same view of the same filing cabinet. The wrong plant is still blooming and nobody has turned the page on the calendar again. So dreary are many working days. But shouldn’t work be designed to bring us joy? I think so, yes. We at […]

3 Good reasons why user testing is worthwhile One of the most important points in human-centered design: Use a prototype as early as possible – directly at the end user. This works everywhere: websites, products, videos and software applications. It doesn’t matter what is tested. It’s just a matter of recognizing at an early stage […]

Don’t listen to the monkey! All about happiness and success Like many others, I want to be successful. As an entrepreneur and elsewhere. A few years ago I dedicated myself to success. So it was only logical for me that I first let myself be inspired by the greats. So I started to read. The […]

I liked Cleverclip as a company from the very beginning. One of the main reasons was that the team instinctively integrated design and design thinking into the production process. That’s pretty unusual compared to classic advertising agencies. Perhaps because the combination of explanatory videos and Human Centered Design (HCD) seems strange to many at first […]

At Cleverclip we work remotely. This offers many advantages, but also means that personal contacts are often limited to Skype calls. To work intensively at the same table with employees who live on the other side of the world, or to simply have a beer after work, is unfortunately not possible. I’m still surprised at […]

What is a highlight in the everyday life of every stock corporation? Exactly, the publication of the quarterly figures! If these are presented, the whole thing normally looks like this: Honestly, don’t you have to suppress a yawn if you’re just seeing something like this? In fact, it is difficult to imagine anything more boring […]

The meaning of the premise in storytelling. – Part II In the first part, we stopped at the assertion that everything that occurs in a good piece was written in solely to prove the premise. Let’s take a look at an example from Lajo Egris’ book “Dramatic Writing”: Romeo and Juliet – a masterpiece of […]

The meaning of the premise in storytelling. – Part I There are stories that inspire us. Stories that take us to distant places and let us look deep into the souls of their protagonists. Stories that captivate us so much that we would like to do nothing more than read on, look further or listen […]

An eternal trend I’m sure you’ve seen her before, too: Chinese characters. Even in our latitudes you can see them again and again. Many people use them to decorate their cars, apartments or even their own skin. Mostly without really having a connection to it. This can lead to embarrassing situations: Mirrored or upside-down symbols […]

“May the Force be with thee” In the months following 25 May 1977, an earthquake struck the global cinema landscape. It was an earthquake called STAR WARS. The space opera by the renowned director George Lucas offered everything the audience expected: suspense, drama, action and even a dash of romance. But the film’s plot wasn’t […]

All good things come in threes Is it true? Why three and not four? Or five? The number three seems to have a special meaning for us humans. The three kings, the three musketeers, three piglets. Everywhere there seems to be three of everything. This is no coincidence. Our love for this number depends very […]

“An energy drink for Charles Lindbergh is the fifth and final part of our storytelling series. You can read the first part here: Of children’s cassettes and cave paintings, the second part here: Stories are not children’s stuff, the third part here: No Pain, No Gain and the fourth part here: How to generate attention […]