Creative Process

Thumbnails are the small images that serve as thumbnails or previews on websites and YouTube. Why you need thumbnails, how you create thumbnails and which programs help you to create them, we will explain in this article. Content What is a thumbnail? Why do I need thumbnails? What makes a successful thumbnail? Examples of thumbnails […]

As we did with the explainer trends 2021, we also went on a search for this year. We looked for the explainer video trends that are either very popular right now or have been promising success for years. Explainer videos are our lifeblood and therefore we don’t want to say much more and get straight […]

For some, the future potential par excellence, for others merely a trendy phenomenon of the digital age, combined with a little Hollywood science fiction, a few buttons and gimmicks. We are talking here about artificial intelligence (AI). AI is a broad topic with many different subfields in many different industries. At Cleverclip, we are experts […]

A pop-up on a web page that just won’t go away? You click on a button and nothing happens? Images that just won’t load? A url that takes you to an error page? Ah, some web pages can be quite frustrating. These were all examples of a poor user experience (UX). And although user experience […]

The best remote work tools for more productivity Almost everyone was sent home, “social distancing” became a new “social” trend and in the actual office there are already spider webs and dust mites – thanks to Corona. In other words: most of us work from home. Remote Work has long been a trend, especially in […]

Ever wished to look behind the scenes of a professional explainer video agency? Well then… welcome! Today we take you on an exclusive journey through the most important production steps of our explainer video!  From brainstorming and the first notes and sketches to the magical final product, enter the colourful explainer world and learn how […]

Social learning is about learning together – through social interaction. This leads to an active learning process with interacting learners. And that ultimately means that the knowledge remains for a long time to come. Social learning can take the form of coaching, but it can also involve exchanges in communities. And yes, social media naturally […]

At Cleverclip it is part of our daily work to make complex facts understandable. We make the world a little bit easier. But how do we do it? In order to make a complex topic understandable, it has to be understood first. For us this means that we look at the facts to be explained […]

This month I present the tool “Empathy Map” by Dave Grey. A tool that helps you gain a better understanding of a person or a group of people. For us at Cleverclip, the be-all and end-all is the target group, the end user. Whether for explanatory videos, infographics or presentations, the first thing we do […]

Time for a little general education. When I write here about Bauhaus, I don’t mean Obi and Co, but the school that was founded by Walter Gropius at the beginning of the 19th century. Many of the design principles and products that emerged from this institution are still highly topical today and influence the design […]

In the following blog we take a closer look at the Journey Mapping and show you how, when and where it can best be used. Over the next few months we’d like to introduce some of the design-oriented tools we use at Cleverclip for both customer and internal projects. We welcome your experiences, questions and […]

Dieter Rams Born on 20 May 1932 in Wiesbaden, he soon made a name for himself in the field of industrial design. In the course of half a century he has developed more than 500 products – from shavers to hifi devices to furniture – everything you can imagine is included. Rams had such an […]